Sony’s Peter Rabbit movie opened this weekend to record-breaking audiences. The film is loosely based on the Beatrix Potter’s children’s book. However, soon after the movie came out on February 9th, social media lit up with angry moviegoers blasting the new flick.

During one scene, the rabbits attack a man who is allergic to blackberries, Peter Rabbit’s arch nemesis, Mr. McGregor. As they pelt the fruit at him, aiming for his mouth, Tom goes into anaphylaxis. He must pull out an Epi-pen to save his life. Moviegoers felt that Sony made light of the situation. It was uncalled for in a children’s movie to show these furry critters being vicious to harm someone using a medical ailment.

The scene did not sit well with Allergy UK, a support group that helps bring awareness to such conditions. Not only does the movie show vindictive behavior that can be mimicked by other children, but it also implies that such conditions are not severe.

The groups issued a demand for Sony to apologize for the insensitive scene in the show. Honestly, children will watch this movie and not think nothing of it. However, does it imply that it’s okay to give something to someone that they are allergic too if you are mad at them? Did they go too far and suggest that the situation wasn’t that serious, and an Epi-pen would solve all such problems? People die from this condition every day. Many feel it was just in poor taste to put this scene in the movie.

Twitter and Facebook have been buzzing to boycott the film. Most feel that it shows that bullying is okay, and you can use whatever means possible to get revenge. Sony issued a public statement of apology, and they wanted viewers to know that they meant nothing by the scene, and it was, in fact, insensitive. However, it may be too late to encourage people to go see a movie when it appears to be making lite of a serious issue.