The weight-loss industry has long been beset with gimmicky marketing ploys and sparsely supported claims. All too often, marketers of weight-loss products simply look to tell the public what it wants to hear. While this can make people feel good in the extreme short run, the long-term results are rarely encouraging.

Jeunesse Global, one of the premier global distributors and health and beauty products, has decided to take a very different approach to the area of weight loss. With its new weight-loss and total-health system, known as the Zen 8 Project, Jeunesse is willing to tell its customers the hard truth about developing a health-optimal lifestyle and keeping the weight off: There aren’t any shortcuts.

The Zen 8 Project was developed by Jeunesse founders Randy Ray and Wendy Lewis in conjunction with one of the top personal fitness experts on the planet. The idea that began taking shape is, rather than selling people a phony system based on claims of magic solutions, the Zen 8 Project will be built on the science of muscle building, fat burning and appetite curbing. The Zen 8 Project also makes extensive use of the science of behavior modification, teaching people how to make small changes on a weekly or monthly basis as baby steps towards achieving their lasting fitness goals.

The Zen 8 Project comes with a highly innovative and effective supplement. Known as Zen Bodi, the supplement is able to support the three pillars of the Zen 8 Project. Through use of cutting-edge formulations, Zen Bodi is able to help users to build muscle, burn fat and curb their appetite, resulting in slow but steady reductions in excess weight.

Zen Bodi and the Zen 8 Project are just two of the many groundbreaking products that have come out of Jeunesse Global’s product development labs over the last 10 years. With industry experts Randy Ray and Wendy Lewis working around the clock to build their company into a global leader, it is a good bet that the company will continue churning out incredibly effective and sought-after products for years to come. Through science, Jeunesse Global is well on its way to creating Generation Young.

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